Mom and Dad Bods Anthem
Creative Director
ORGANIZE is a non-profit working to save lives by increasing the number of registered organ donors in the U.S. 95% of Americans support organ donation, but people over the age of 45 don't think their aging bodies can make a difference so they don’t register as donors. We wanted to tell them their bodies are amazing. So, we created a catchy pop serenade performed by a muffin top and man-breast loving guru, made for a younger generation to share with their parents.
The Music Video
The Gifs