Jell-O Mood Meter

ACD / Writer

The Pudding Face Mood Meter constantly monitored and visualized how many :) or :( were tweeted on the web at any given moment. Whenever the national average of smiles dipped, we took swift and decisive action by doling out pudding samples on Twitter if users tweeted the all-powerful PUDDING FACE.

Jell-O Mood Meter OOH

As a powerful way to expand the Mood Meter outside the web, we created an interactive billboard that streamed real-time data from our website while a gigantic motorized face represented the score.

Mood Meter Control Room

The Control Room was an extension of the Mood Meter that gave users the opportunity to see the functionality of the experiment and showed them the other side of the Mood Meter, literally. This simple and fun data visualization site revealed all kinds of interesting stats gathered from the tweets feeding the Mood Meter, like where the happiest and frowniest cities are, the frowniest times of the week, and the people online who frowns the most.