To launch HBO’s Dune: Prophecy at NY Comic Con, we brought fans face-to-face with one of the universe’s most powerful and mysterious forces: the Bene Gesserit Sisters.

To channel their legendary power, we created a first-of-its-kind sonic experience, narrated by Emily Watson, where fans surrendered mind and body to the Sisters’ control. Using "the Voice," their iconic ability to command with a single word, the Sisters issued personalized orders that participants couldn’t resist.

Fans faced high-stakes trials inspired by the show, moved through a sea of 100 robed Sisters, and, if they proved worthy, earned their initiation and received a replica of the Reverend Mother's ring.

A cutting-edge soundscape made the experience feel truly otherworldly. Hidden mono-point directional speakers delivered commands only you could hear, while deep-frequency tones subtly warped perception, shifting movement and space in ways never seen or heard before.